August 16th, 2013

Quality and Tradition with Watches by Rolex

A Brief History of Watches by Rolex

It was 1905 when the first watches by Rolex were made by Alfred Davis and Hans Wildorf. Back then, the watches by Rolex were mainly sold to jewelers because of their value. The jewelers then had their names put on the dials. One of the most common and notable features of Rolex watches were the “W&D” which was found at the case back of these early wristwatches.

Since those early days, it has been known that the quality of watches by Rolex is the best and this is why affluent members of the society considered it somehow as a kind of status symbol to have a timepiece bearing the name Rolex. To this day, Rolex watches are valued with hefty price tags and are still considered as a luxury item; what with being the only luxury brand for watches.

Quality of Watches by Rolex

Rolex has set the bar high for quality watches and is considered unparalleled when it comes to not only fame but dependable quality as well. It was back in 1931 when the very first self-winding timepiece was made available to the public. They made use of mechanisms which did not rely on constant clock winding which resulted in more accurate time keeping.

Watches by Rolex are carefully crafted ad make use of high quality materials which ensure years of lasting quality and performance. They have water-resistant timepieces, quartz watches, collections suitable for aviation, diving, and mountain climbing, and materials like ceramic bezels which are highly scratch resistant.

The Value of Watches by Rolex

Because of the quality, respected name, and world-renowned performance of these timepieces, Rolex watches are considered as investments. Watches made by Rolex have lasting quality and when properly taken care of, can still retain a good value. This is why individuals who are purchasing watches by Rolex have the option to wear a status symbol on their wrist or even get money back for it when they choose to.

August 16th, 2013

A Look at the 2013 Rolex Models

TIME IS PRECIOUS, AND SO ARE THESE

Rolex has become an entity unto itself. It’s transcended the world of watches to become synonymous with status and suggestive of something more along with Aston Martin and Armani suits, and has achieved this throughout the years by offering in its watches the sort of unparalleled blend of panache, prestige, British polish and fine Swiss workmanship befitting a man of status. Does the 2013 line live up to this lofty pedigree? Let’s take a look.

2013 COSMOGRAPH DAYTONA
One of the most captivating aspects of the Rolex brand is the history associated with it. Such is the case with this new callback to the classic 1963 Cosmograph Daytona, the debut year for that particular model. This nostalgic gem features a platinum case, engraved “Chestnut brown” numerals and markers, is waterproof, and features a sapphire-crystal surface that’s both scratch resistant and yet still extraordinarily elegant. The true test of a wristwatch today is to have is form and look stand out as a statement about the wearer as much as possible without impeding the function, and here this reimagined blast from the past excels.

GMT MASTER II
If there’s an Achilles’ heel to the Rolex brand strategy, it may be what is arguably its greatest strength—the fact that it’s become a name and entity unto itself. “Rolex” has come to mean something, and that “something” has, on the one hand, come to stand for the best, but also the most expensive in wristwatches. That latter descriptor doesn’t exactly make Rolex come across as the sort of watch which is viable for the mainstream. The GM Master II is Rolex’s attempt to create a watch which caters more to that mainstream, working class market, and while it’s as finely crafted, reliable and ornate as you would expect a Rolex to be, it’s still more than $1000 in price, which, while less expensive than other Rolexes, doesn’t exactly say “mainstream.” Nevertheless, while by no means cheap—in quality or cost, no Rolex is ever “cheap”—it’s still a great watch, if you can afford it.

YACHT-MASTER II
As the name might suggest, there’s something of a nautical theme to it. The sea blue around the watch-face and watch-face compliments this well. It’s a subtle touch, but then Rolex is a company which seems eternally able to transform small nuances into colossal success stories. The Yacht-Master II comes with all the accoutrements you might expect. It has the same scratch-resistant sapphire crystal watch-face as the Cosmograph, and the stainless steel finish is certainly more suited to the rugged nature of seafaring than the platinum of that aforementioned model. That being said, while this model’s stainless steel finish is seemingly more geared (and suited for) the “mainstream” market Rolex wants to court than the GMT Master III, and all without giving up its status as the preeminent watch on the market.

DAY-DATE
Of all the 2013 Rolex models, perhaps it’s the Day-Date that stands out the most. With a watch-face and surface that’s crafted from luscious 18 ct. white or yellow gold and with an elegant, smooth leather strap, this is arguably the most luxurious of this year’s batch. Once again, the future of luxury watches for Rolex take a cue from the past, as in the same way the 2013 Cosmograph takes a cue from its 1963 predecessor, the overall design of the 2013 Day-Date is influenced heavily by the design of the inaugural 1956 model, which was heralded at the time for its innovative style and function. The result? While it won’t turn any heads in terms of innovation, the gold finish is lavish, and the slender hands of the watch-face go a long way to making this watch seem like a gem—albeit a highly expensive one. For those seeking less of a retro feel and more gems, there’s a variation available which adds diamond and mother-of-pearl gems to the watch-face and replaces the fine leather strap with an 18 ct. gold bracelet.

LADY DATE-JUST PEARLMASTER
For a company most commonly associated with classy “men’s watches,” the Lady-Date is arguably the most ornate and stunning of the 2013 Rolex model. It certainly wins in the riches department—a watch-face of 18 ct. gold studded with diamonds and a finish around the bracelet that has the air, as the name might suggest, of a fine pearl finish despite the definite metallic make of the model. This, simply put, is the perfect example of a watch placing the emphasis on its look without sacrificing functionality. This looks and feels like a precious jewel, and with good reason—it’s made from several of them. In a male-dominated world, this Rolex watch that exudes both beauty and a sense of power.